People Investment: What Is Your ROIR?

You have heard of ROI, or Return on Investment. According to management guru, Tom Peters ROIR is Return On Investment on Relationships.

I have been scouring Facebook for some of my friends’ base of relations. Mine is a conservative number, which started meagerly and has now blossomed. How do you enhance your relationships? What are you doing to invest your time, energies and emotions into each of your relationships? Do you leverage on your relationships? How do you benefit from each? By staying in touch with friends and associates on social media tools such as LinkedIn, Facebook and Twitter, we create vested interest and enhance our relationships.

I was recently invited to be another Expert Writer for a well known website for mothers. You may ask – Enrico, what do you know about motherhood? Not much, but enough to appreciate how vital it is to have a mother, who works and cares for me. Almost everyday, I am surrounded by mothers so I do not see much difficulty in interviewing them for their opinions and suggestions. It is so easy to quote them, and lends a degree of credibility. Plus, the topics I may cover will include starting a small business, lifestyle design and personal development.

Most of us possess adequate operating knowledge to hold a conversation. All we need to do is connect with what matters most to them. Most people value their health, family, career, happiness, friendship, sense of freedom, sense of security, and their hobbies. We can easily connect with any one of these. I have read a blogger pay tribute to his friend's recently departed friend; a page was set up in memory of the fallen cyclist. Another blogger retweets useful articles for his community of friends. Another actively promotes his friend's businesses. These simple, online approaches raise ROIR. What are you doing to deliberately increase your ROIR?